I streamline new business workflows so teams can focus on the story, not the scramble.

New business moves fast. I help teams work smarter by organizing assets, tightening pitch materials, refining templates, and building systems that support creative and strategic thinking. My approach blends creative direction, editorial judgment, and workflow design to make the pitch process feel calm, efficient, and intentional. I also create sizzle reels that showcase a brand’s strongest work in a fast, high‑impact format — often used to open or anchor pitch presentations.

W H A T I D O

• Pitch workflow systems

• Asset organization & categorization

• Pitch material refinement

• Template and deck optimization

• Sizzle reel development

• Cross‑functional collaboration with creative, strategy, and account teams

• Creative operations & process improvement

Organizing a Multi-Year Body of Work

When Mangos was acquired by AB&C, we needed a way to make years of work accessible to remote teams under tight timelines. I built a Trello‑based system that organized case studies in various formats and thousands of assets across categories like industry, client, creative type, testimonials, and RFP materials.

The result was a streamlined, intuitive platform that saved hours of searching, reduced stress, and improved the entire new business process.

M Y R O L E

• Organized assets on the internal jobs server

• Built a Trello platform linking Dropbox/Vimeo assets

• Created clear categorization across multiple tags and filters

• Enabled flexible sorting for different team needs

• Led training sessions for team members

• Maintained and updated the system over time