JCPenney Optical

This is a case study that I built for Mangos to highlight our success while we were Agency of Record for JCPenney Optical. In fact, I’ve built numerous case stories for our clients over the years, which helped us win new business. JCPO’s parent company, U.S. Vision, saw this video and were so psyched that they shared it with over 300 JCPenney retailers.

MY ROLE
- Lead Editor
- Title Design
- Photo Editing | Compositing
- Rotoscope | Animation
- Color Correction | Grading
- Music Research
- Music Editing
- Audio Mix
- Final Exports | Transcoding

This was one of a number of concept videos that I created for our JCPenney Optical pitch deck that helped us win the business. Up until this point in my life, glasses were a functional and somewhat stylish necessity. This video changed that perspective and helped me fall in love with glasses all over again; Frank Sinatra’s “My Way” sealed the deal.

MY ROLE
- Lead Editor
- Title Design
- Color Correction | Grading
- Music Editing
- Audio Mix
- Final Exports | Transcoding