The German company, Danaher Life Sciences, wanted a mantra video to announce eight disparate OpCos (operating brands) coming together under their brand for the first time. One of my challenges was to comb through hours of footage from all over the world and then combine those selects with stock and color grade them in a way that reflected DLS’ fresh and modern approach. In addition to rotoscoping and animating the computer screen at the end of the piece, I also participated in helping select and direct the voice talent, choose the music track and then cut it to fit.
CREDITS:
Edit/Rotoscope/Final Color/Audio Edit: Jane Eger
Agency: Mangos
Creative Direction/Design: Justin Moll
Creative Direction/Copy: Colleen Masters
VO/Final Audio Mix: Baker Sound
Executive Creative Directors: Bradley Gast, Joanne de Menna