Shape, color, grids, rhythm, drama, impact.

Great design is a good way to make someone sit up and take notice. It also helps navigate the audience through an experience. It has a personality that needs to ring true to its brand. It's got to have appetite appeal. And ultimately, it should help pave the way to creating desire and changing behavior.

My grandfather served in the 743rd tank battalion and was a tank driver. His tank was one of the first to storm the beaches of Normandy. This website was created to celebrate him and the other men that served in the battalion. I partnered with my father to build this site and not only has the site been viewed all over the world, but the average time on page is nearly four minutes.

I’ve had the pleasure of working with Maxfield for over twenty five years and telling his story in a visual way that compliments his wildly creative musical compositions and productions.